Our History

A Different Way to Make Sneakers
Founded in 2005, Veja set out to create sneakers that do more than just look good – they do good. From day one, our mission has been clear: to rethink every step of the sneaker-making process, from sourcing to production, in a way that respects people and the planet.

Transparency & Responsibility
We use organic cotton from fair trade cooperatives in Brazil and Peru, wild Amazonian rubber tapped by local communities, and innovative materials made from recycled plastic bottles. Every decision is guided by transparency – so you can see exactly where your shoes come from, and who made them.

Design Without Compromise
Minimalist, timeless, and versatile – Veja sneakers are built to last, both in style and quality. We believe great design should not come at the expense of the environment or the people behind it.

Walking Towards a Better Future
Today, Veja is worn by people all over the world who believe style and sustainability can walk hand in hand. Every pair is a small step toward a bigger change – and we invite you to walk with us.